Changing Health-Related Behaviour Leveraging Data Analytics

  • Rajeev Ranjan Research Scholar at School of Business - Management, Jaipur National University, Jaipur
  • Shreya Bhargav


This paper accentuates Data Analytics as a broad term that encapsulates the issues in processing of a large structured and unstructured data in clinical healthcare. The paper explores the potential of Data Analytics in Changing Health Behavior (CHB), especially amongst the youth with regard to biomedical and well-being informatics, which plots the essential attributes of Big Data and delineates the relations among restorative and well-being informatics. The translational bio-informatics, sensor informatics and clinical diagnosis help a person in effective management of their wellness and prosperity. Data Analytics has the potential to harness diagnostic information not only to obviate morbidity to a great extent, but also bring down the expenses on therapeutic and/or clinical diagnosis, intervention and management.
Mar 15, 2020
How to Cite
RANJAN, Rajeev; BHARGAV, Shreya. Changing Health-Related Behaviour Leveraging Data Analytics. European Journal of Medicine and Natural Sciences, [S.l.], v. 4, n. 1, p. 7-14, mar. 2020. ISSN 2601-6400. Available at: <>. Date accessed: 07 mar. 2021.