European Journal of Marketing and Economics

Articles

• Smart Retailing in COVID-19 World: Insights from Egypt

  Ismail Kotb, Riham Adel

  1-22

  • PDF
• Econometric Analysis of Local Community’s Perception Towards Protected Area Management: The Case of Borena-Saynt National Park, Amhara Regional State, Ethiopia

  Alemu Jemberu Ayalew, Mekonnen Getahun Assegu, Temesgen Tessema Afirie

  23-35

  • PDF
• Organizational Support to HRM in Times of the COVID-19 Pandemic Crisis

  Iza Gigauri

  36-48

  • PDF
• The Improvement of Retargeting by Big Data: a Decision Support that Threatens the Brand Image?

  Maria Mercanti-Guérin

  49-59

  • PDF